A man has died following a crash on the A494.

North Wales Police were called to the two-car crash on the outskirts of Bala on the evening of Thursday, 15 October.

An investigation has been launched into the cause of the crash, and police are appealing for witnesses or anyone with information to come forward.

Announcing the news on Friday morning, a North Wales Police spokesperson said: “Sadly, a man has died following a fatal road traffic collision on the outskirts of Bala, Gwynedd last night (Thursday, 15 October).

“At 7.35pm police received a 999-call reporting that a two-vehicle collision had occurred on the A494 in Llanuwchllyn involving a black BMW 240i and a black Mitsubishi L200.

“The emergency services attended, however sadly the driver of the BMW was pronounced dead at the scene.

“The driver of the Mitsubishi sustained serious injuries and was taken to the Wrexham Maelor Hospital by ambulance.”

Detective Sergeant Liam Morris of the Serious Collision Investigation Unit is appealing for witnesses.

He said: “Our thoughts remain with the man’s family at this difficult time, and everyone affected by this devastating incident.

“We are working to establish the circumstances surrounding the collision and are urging anyone who may have information that could assist our investigation to come forward.

“We are particularly keen to hear from anyone who saw the BMW being driven in the period leading up to the collision. If you were travelling along the A494 near Llanuwchllyn last night and witnessed the vehicle, or if you have dashcam footage that may assist our enquiries, please get in touch.

“Even information that may seem insignificant could be important to our investigation.”

Anyone with information is asked to contact officers at the Serious Collision Investigation Unit via the online webchat or by contacting 101, quoting reference number 26000849235.