An initiative to foster entrepreneurship amongst young people and boost the use of the Welsh language in business has been launched in Aberystwyth.

Menter a Busnes launched the scheme last week as part of its 30th anniversary celebrations.

The independent economic development company offers a wide range of bilingual business support and skills development to small, medium and large companies throughout Wales, and business consultancy services wider afield.

Its Schools Initiative will see the company working with up to 30 schools in Wales – working with Welsh learners and first-language Welsh speakers – providing support and advice to allow schools and pupils to deliver required activities, while at the same time encouraging them to think about contributing to their local economy.

Menter a Busness will appoint an Enterprise Mentor for each of the 30 schools and a range of support measures will be delivered through the medium of Welsh and based on a school’s requirements.

The Welsh language is at the heart of the company’s day-to-day activities, and through its Schools Initiative it is playing an active role in assisting the Welsh Government in the drive to achieve one million Welsh speakers by 2050.

Menter a Busnes chief executive Alun Jones said: “The reason behind establishing Menter a Busnes was to ensure that Welsh speakers made the best possible contribution to develop the economy in Wales.

“As the company grew and established itself as one of the main business support providers in Wales, we have ensured that our services remain appropriate for Welsh speakers, which means much more than just being available bilingually.”