The co-owner of a business getting ready to open a new branch in Aberystwyth says he is excited to be coming to the town.

John Williams and his son, Phillip, will open a new branch of Dyfed Menswear on Great Darkgate Street next month, and they are looking to recruit a new team of staff.

Speaking to the ‘Cambrian News’ about the new store, John said: “Dyfed Menswear is a family business and we have been running it for over 40 years.

“We are opening a new store in Aberystwyth in October, and this will bring four new jobs to the area initially, and we hope to employ more people in future.”

He added: “This store will bring our total number of stores to seven, and I know it will do well in the town.

“We have already worked with a lot of people from the area at some of our other stores and we have a good rapport with people in Aberystwyth.

“It is a lovely place and we are excited to open there.

“Times are hard for shops at the moment but we are confident that we can make this shop work in Aberystwyth.”

The Dyfed Menswear website describes the business as “a multi award winning family run company dedicated to bringing the latest cutting edge suit styles and up to the minute accessories to compliment your wedding theme be it vintage, traditional or contemporary.”

The family owned menswear company was established in 1985 and specialises in wedding, formalwear hire and tailoring.

“Our commitment to providing the very best quality clothing made from finest Italian fabrics, combined with the highest level of customer service resulted in us winning 'Best Wedding Menswear' at the Welsh National Wedding Awards for eight years running,” the website adds.