TOURISM businesses have been urged to capitalise on the international publicity generated by the Cambrian Coast Railway being named in the world’s top 10 epic train journeys.

The recognition came from The Guardian newspaper who picked the Machynlleth to Pwllheli line, also known as the Cambrian Coast Railway line as one of the world’s most spectacular railway trips.

This fantastic publicity followed hot on the heels of Lonely Planet naming north Wales in the world’s top 10 regions to visit in 2017.

Now Rhydian Mason, rail development officer for the Cambrian Railways Partnership, is calling on everybody connected with tourism in the region to work together to use the publicity as a springboard to attract more tourists to visit attractions and book accommodation along the rail routes in mid Wales.

He argues that whilst the Machynlleth to Pwllheli Cambrian Coast Railway, which hugs the Cardigan Bay coastline, is stunning, the Cambrian main line from Shrewsbury to Aberystwyth is equally spectacular.

“We have known for a long time that the Cambrian Coast Railway is one of the most spectacular journeys in the UK, but now we have The Guardian categorically saying that it is in the world’s top 10,” he said.

Read the full story in this Thursday’s north editions of the Cambrian News